Sustainability is at the core of LUSH values, and we recognize the urgent need to regenerate and protect our natural environment. Our Nature Regeneration Initiative focuses on restoring and preserving ecosystems through various initiatives. We collaborate with environmental organizations and experts to identify areas where our efforts can make a significant difference. This may involve initiatives such as reforestation projects, marine conservation programs or biodiversity protection. Through our Nature Regeneration Initiative, we aim to contribute to the long-term health of the planet.