It is a fact that in every remote corner of the world there is always something beautiful and amazing to discover. Today I introduce you Diwali, the Festival of Lights, which takes center stage as a celebration in India that transcends boundaries and unites communities building links and happiness. It is a truly magical and inclusive celebration of light, love, and life.
The Origins of Diwali
Diwali, also known as Deepavali, is deeply rooted in Indian history and mythology. Its origin is traced back to ancient times, and the festival holds significant religious and cultural importance for millions of people around the world. The word “Diwali” is derived from the Sanskrit word “Deepavali,” meaning a row of lights, symbolizing the triumph of light over darkness and good over evil.
“At LUSH we honor and embrace the spirit of Diwali, weaving its rich tapestry into the fabric of our commitment to sustainability and cultural diversity”. Héctor de Castro, CEO.
Historical Figures and Diwali
As we celebrate Diwali, it is essential to pay homage to key historical figures whose lives and teachings continue to inspire and resonate during this auspicious festival.
- Lord Rama: Diwali commemorates the return of Lord Rama, along with his wife Sita and loyal companion Hanuman, after defeating the demon king Ravana. The lighting of lamps during Diwali symbolizes the victory of righteousness and the dispelling of ignorance.
- Goddess Lakshmi: The goddess of wealth and prosperity, Lakshmi, is also venerated during Diwali. Families and businesses welcome her into their homes with the belief that she will bring abundance and good fortune.
Values Embedded in Diwali
At the core of Diwali are values that resonate with LUSH’s commitment to sustainability and community. The festival promotes the ideals of compassion, kindness, and the importance of shared prosperity. The act of giving and sharing with those less fortunate is a central theme, echoing our dedication to social responsibility and positive impact.
The Roots of Diwali Celebrations
Diwali is a time of unity, where families come together to celebrate, exchange gifts, and partake in sumptuous feasts. The festival transcends religious and regional boundaries, fostering a sense of togetherness and inclusivity. LUSH believes in creating spaces that are not only luxurious but also embrace the diversity of cultures, making our hotels a home away from home for our guests.
Sustainable Diwali Celebrations
As we commemorate Diwali, LUSH emphasizes sustainable and eco-friendly celebrations. We encourage our guests to celebrate responsibly, choosing environmentally conscious practices such as using energy-efficient lighting, reducing waste, and supporting local artisans who create handmade and sustainable Diwali decorations.
In a nutshell
Diwali is a festival that encapsulates the essence of India’s rich cultural heritage, values, and spirituality. At LUSH, we are proud to celebrate Diwali and embrace the spirit of this joyous occasion. As we light up our hotels with the glow of diyas and the warmth of festivities, we invite all people who share our values to join us in honoring the vibrant traditions that make Diwali a truly magical and inclusive celebration of light, love, and life.