RESET 2024 Cancun

RESET CANCUN 2024, co-organized by LUSH & TLC London

TLC London & LUSH bring to Cancun

LUSH, the Luxury Sustainable Hotels & Retreats International Association is pleased to announce the RESET2024 CANCUN conference to be held on 4th and 5th March, 2024. An anticipated attendance of diplomats, tourism leaders and more than 200 delegates from more than 20 countries will provide an excellent networking and educational forum for everyone involved. Visit the LUSH website to learn more.

– All Trade Show Sponsors will be listed on our Conference website under our Sponsor Catalogue, Conference Show page and in the printed conference program.
– You will be provided with access to the Delegate Contact List of Conference attendees who have opted in to communications, upon request, post-conference
– Our Show Registration does not include the Tours. Promotional Tables or Gala Banquet. Tickets can be purchased separately.
– Accommodations are not included with any of our Conference Packages.
– As stated, there will be additional tours and off-sight meal options, to be determined. All sponsors and panelists will be offered the opportunity to attend at an additional cost
– As a conference exhibitor, you are given the opportunity to talk directly with the delegates and offer your services within established boundaries. We strongly discourage exhibitors from attending as delegates and encourage you to join our Trade Show

Hotel Accommodations: to be determined

Cut-off date: March 2nd, 2024
Book your accommodations here (with a link)

For additional information, please contact

Sponsorships packages

2024 sponsorship package


A) Destination Management
• Caribbean destinations and sustainability
• Mountain and rural destinations

B) Hotel Sustainability
• Data measurement: digitalization solutions
• Sustainability and regeneration
• Wellness architecture
• Sustainable golf

B) Hotel Investments and green finance

C) Sustainable Tours and Experiences
• Nature experiences
• Glamping
• Heritage and sustainable attractions
• Wellness tourism

D) Responsibility, Leisure and MICE
• Stop greenwashing


A mixture of panel discussions and interactive workshops with international and national experts in sustainable hotels and regenerative tourism.


LUSH training course (optional) 
Saturday 2nd

Pre-show mayan tour (optional)
Sunday 3rd
Visit to Tulum and lunch (optional)
Welcome Reception dinner

Monday, 4th

Conference – day 1 (including lunch + Host Destination Dinner)

Tuesday, 5th
Conference – day 2 (including lunch + Farewell Dinner)

Post-show caribbean island tour (optional)

Wednesday 6th and Thursday 7th

Complimentary tour to Exotic Holbox island, night at local hotel (optional)

What am I going to find

If you wonder what LUSH and RESET conferences look like, you can see photos and session recordings from the previous editions, RESET 2022 and RESET 2023 held in London:

  • Photos
  • Video recordings

Provisional Panel of Speakers


Dr. Taleb Rifai

Former Secretary General UNWTO

MIguel Torruco Ministro Turismo Mexico

Mr. Miguel Torruco Marqués

Minister of Tourism of Mexico

Ivan Eskildsen-Panama former Tourism-Minister-LUSH-hotels-ambassador

Mr. Iván Eskildsen

Former Minister of Tourism of Panama (2019-2023)


Dr Edmund Barlett

Minister Tourism of Jamaica


Mr. Juan Pablo de Zulueta

Secretar of Tourism of Cancun

Luis Chevez-vicemnistro turismo-Honduras

Mr. Luis Chévez

Viceminister of Tourism of Honduras

Glenn Mandziuk-Sustainable Hospitality Alliance

Mr. Glenn Mandziuk

CEO of Sustainable Hospitality Alliance


Mr Gustavo Alvarado

Former Minister of Tourism of Costa Rica


Mr. Andrew Gibson

Chairman of Wellness Tourism Association


Mr. Braulio Arsuaga

CEO of Grupo Presidente

Antonio Teijeiro

Mr. Antonio Teijeiro

CEO Yunxi. Former COO Bahia Principe hotel group

Samantha Frachey-Grupo-Lomas-Cancun

Mrs. Samantha Frachey

Director Hotel Division and New Projects

Hector De Castro_CEO-LUSH- association-and-De-Castro-Group

Mr. Héctor de Castro

CEO of LUSH & De Castro Group


Mr. Lázló Puczko

Founder of Health Tourism Worldwide

Nicki Page_2023

Mrs. Nicki Page

Co-founder TLC Harmony London


Mr. Alberto Apostoli

CEO Apostoli Studio, architects


Mr. Gabriel Calderón

President of the Municipal Council, Tourism of Bonito, Brazil

Francisco Aymerich

Mr. Francisco Aymerich

CEO GBP and Alhaurin golf course, Malaga

Antonio Teijeiro

Mr. Antonio Teijeiro

CEO Yunxi. Former COO Bahia Principe hotel group

Jean Paul Riby

Mr. Jean Paul Riby

Founder GaBi

Full list of speakers will be released soon

Travel Information

Weather: We recommend to check a few days before.

Visa: Do you need a visa to enter Mexico? Find out here.

How to get to Cancun:

By Air: International Cancun Airport (CUN) has direct flights from many cities of the US and Europe.

Accommodation is the responsibility of the participants. Discounted rate at Conference Hotel will be available soon.

More travel and safety information here

Venue: Cancun

Venue:  Hotel, Cancun.

Join us and discover Cancun and the Mayan Riviera, where the allure of turquoise waters of the caribbean sea, pristine beaches, and ancient wonders beckons every visitor to embark on an unforgettable journey. 

Cancun, with its world-renowned hotel zone, is a tropical paradise that captivates with its white sandy beaches and vibrant nightlife. Cancun boasts over 4.8 million visitors annually, making it one of the most popular tourist destinations in the world. It is a destination that seamlessly blends the best of both worlds, from idyllic relaxation under the sun to exhilarating water sports and a dynamic culinary scene.

The Mayan Riviera, on the other hand, unravels a tapestry of ancient Mayan ruins, lush jungles, and hidden cenotes, offering a deeper connection to the region’s fascinating past. Here, travelers can explore the mysterious ruins of Tulum, Chichen Itza, and Coba, as well as immerse themselves in the vibrant culture of local Mayan communities.

More information about Cancun


Conference Hotel

Media Partners

Carbon Footprint Measurement Sponsors